Our Whitetail line of apparel is warm, quiet and scent-free it looks good and is comfortable. To do that, we use the best materials and fabrics to create our garments. Our goal is to provide the best value for any given product. PA: It ties back to our motto, “Built for Hunters by Hunters.” That term is important to us regarding our product development and as a proud member and supporter of the hunting industry.ĪB: Tell me about Nomad’s apparel and product lines.ĭS: Overall, we want to offer a product for everyone. We want to be active participants in the recruitment of new hunters while sharing the importance of conservation efforts to all hunters. To do that, we feel it’s crucial to be involved in the movement to protect our hunting rights - including public land use - and to tell others about its importance. As a company, we care about the sport of hunting and its continuation into the future. What efforts do you incorporate to meet the mission?ĭS: Nomad partners with conservation organizations like NWTF and SCI to ensure we protect our hunting heritage. Tell me more about the development of the company’s mission. Early on, our focus was on the whitetail hunting market, but positive developments quickly led us in the western and turkey hunting markets as well.ĪB: Nomad’s mission is to create innovative hunting apparel that inspires a community of hunters to experience and protect the hunting heritage. After deliberation, focused on the commonalities of all hunters, we chose Nomad, a term that aptly means nomadic hunter. To begin, we put a lot of time into selecting an appropriate name. JH: At our inception, we wanted to create an authentic brand that made garments for all types of hunters in support of their pursuits. Our discussion follows.ĪB: When and how was Nomad formed? What was the catalyst for establishing the company? Our discussion felt like a friendly roundtable shared around a campfire in hunting camp. The consensus from the group of like-minded, longtime friends is that as a company, Nomad has a new, talented and reinvigorated team in place to ensure exciting times lie ahead. Recently, I was able to chat with Nomad’s Chief Marketing Officer, Pete Angle, one of the company’s founders, Jason Hart, and sales staff members, Eric Young and Devin Sweeney, to dig deeper into the brand’s philosophies on the engineering and marketing of technical hunting apparel and to get a feel for their intended direction for 2020 and beyond. Their position: Stand behind every hunter from the first day of the season until the last day with the mantra, “I hunt, therefore I am.” Nomad is in the hunting community, supporting all forms of legal hunting and legal hunters. The leadership of the Nomad brand also understands that an outdoor company has to provide more than just quality products they must also support their followers.
They want their apparel to accompany hunters on their expeditions with the expectation that they will create long-lasting memories and life-changing experiences while in pursuit of their passion. It’s that relentless drive that causes them to continually push the boundaries of what is possible to create innovative, authentic hunting gear.
In either case, the objective is to provide comfort and warmth for hunters in the field to be as efficient as possible.Īs an engaged outdoor company, Nomad understands that hunters are passionate beings. Individual Nomad pieces work as a layering system while standing on their own at the same time. To achieve its mission, Nomad strives to create hunting apparel that keeps hunters comfortable in the field, as well as protected from the elements.
The Nomad brand is available through a wide variety of sporting goods retailers, independent outdoor stores, as well as direct-to-consumer at Nomad Performance Apparel’s mission is to provide the most authentic hunting apparel on the planet - at attainable price points. Since then, Nomad has expanded to include a comprehensive lineup of technical shirts, pants, jackets, footwear and other accessories. In 2016, Nomad officially launched, becoming available to retailers nationwide. Founded under the Marolina Outdoor umbrella in 2014, Nomad performance hunting apparel used the “Built by Hunters for Hunters,” motto to establish its technical clothing line for, “those who hunger to hunt like the ancestral nomads before us.” In 2015, Nomad made a soft launch into the hunting apparel market at the ATA Show.
0 kommentar(er)
